Pat Eichten

Marketing, HR & Operations Director

Pat is responsible for marketing efforts at Verit as well as human resource and office management needs.

Professional experience

Pat is a marketing professional with over 30 years of diverse experience including strategic planning, brand management, consumer promotions, shopper marketing, social media and integrated marketing communications, sales, and sports marketing. Her expertise includes planning, execution, and evaluation of programs to maximize brand growth and profitability, as well as return on objective.

Pat has experience in consumer direct and business-to-business marketing, has consulted with several start-up companies on all aspects of their business, and has worked at companies such as Miller Brewing, Kellogg’s, SC Johnson, and Momentum, an advertising and promotion agency. Pat also handles all human resources and office operations.


Mentor at Marquette University College of Business Administration, judge for Chicago Association of Direct Marketing.


Bachelor of Science in Finance from Marquette University.

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